With the launch of FSMA (Food Safety Modernization Act) policy, relationships and communication with ingredient suppliers were critical to ensure safe foods. The assumption was (and is) that the brand owner is aware of the full supply chain from the specific source (country of origin) to the consumer. This would allow the brand owner to responsibly manage any issues that might develop in health or performance. It would not matter if the brand’s products were produced in their own facilities or co-manufactured elsewhere. In the end, all communication roads from consumers and regulators must come back to the brand owner.
